This question is one of the most confusing and perplexing questions that needs to be answered once you decide you want to own your own Home Based Business.
I see people everyday that drop out of or fail in our industry, now there are several reason why people fail in a home based network marketing business, but there is one big one that is not always admitted or even recognized, "Finding a company that is a good fit for YOU! "
Why is this so important...
If you are promoting something that does not align with you, your goals and personality
you will have a HARD time, if not impossible time selling it to anyone else.
When researching, people who do not have the proper knowledge, fall subject to hype and
empty promises. Then when things fail they walk away scratching their heads, not sure what
really happened and blame it on "The Industry!"
So how does one find something that is a good fit for them?
I have worked with thousands of people in hundreds of different companies, honestly it can be overwhelming in looking for a new company; you can get paralyzed from even taking action. Especially if you do not have a lot of knowledge on what to look for, good and bad.
Here are some bullet points that may help you;
Positives:
#1 They don't use HYPE
-Company is planning for long-term growth with clear vision-Stability
-Professional Product or Service
-They have a product that would stand alone without an income opportunity attached to it
-It has good marketability -Good strong target market
-Website gives lots of "helpful and educational" information that allows you to get all your questions answered
-They have tools and systems in place to help independents get going no matter what level they’re at
-Company has a sincere and pure mission, their focus is not just making $$, they want to help people in specific aspects of their lives, (be careful this can be masked creatively)
-Customer service is knowledgeable and helpful
-Strong Team and Sponsor support who cares about your success, goals and needs. Having the success you desire
-They show you how to get reliable, qualified prospects
-It is something you can be passionate about and would be proud of
Negatives:
-They have made changes in the compensation plan
-Have they have repeated bad publicity
-You wouldn’t buy the product for yourself
-They use and teach unethical sales methods and techniques
-The market is saturated or overdone, highly competitive markets are very tough if not impossible to break into
-You are required to make pre-purchase to try it
-Company does not stand behind their products or does not offer money back guarantee
-Make claims on income potential; advertise independent marketer’s income levels
-You should not have to roll up any of your sales to your upline
-Large monthly fees for replicated sites
-They make more revenue off of their sales tools (CD's, Books, trainings, pamphlets, leads) than the actual product sales
-Front end loading, required to purchase product to stock to get started
-If they tell you to make a list of all your family and friends
Bottom line choose something that aligns with YOU personally, morally and ethically. Other points to consider are your time availability, skill level, and also your budget (initial investment and also monthly marketing budget)
Visit my website for more information and resources on finding a winning mlm program and also the importance of sponsor shopping.
Tell us one thing you look for in a good company...
Cammy N. Stubbs
Business and Marketing Consultant
208-356-6266
http://www.designmydestiny.com/
cammy@designmydestiny.com
Monday, July 16, 2007
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